We were invisible on Google. Within 90 days of working with RankRGV, we went from nowhere to showing up in the map pack for 'family doctor McAllen.' Our new patient calls tripled.
3× increase in new patient calls
Web Design · Edinburg, TX
An Edinburg website built for professional credibility
and top Google rankings.
Edinburg is the Hidalgo County seat and home to UTRGV. Professional services here compete on trust and visibility. We build sites that establish both — 99+ PageSpeed, proper schema, and ranking for the searches your clients actually make.
4.8 rating · Trusted by McAllen & RGV business owners
pagespeed.web.dev · rankrgv.com
PageSpeed Insights · Mobile
Performance
Excellent · Top 1%
Faster than 99% of websites
Core Web Vitals
0.8 s
LCP · Good
< 10 ms
INP · Good
0.00
CLS · Good
0.6 s
FCP · Good
99+
PageSpeed score (Google Lighthouse)
<1s
Average load time
Edinburg
Hidalgo County seat coverage
0
Page builders or WordPress
Edinburg's professional market expects more than a slow website
Edinburg is the county seat, the UTRGV campus city, and the professional services hub of Hidalgo County. Attorneys, healthcare providers, CPAs, and financial advisors here are being evaluated on credibility before a prospect ever calls. A slow, outdated website signals the wrong thing — regardless of how good your actual service is.
We've looked at the sites ranking for Edinburg professional keywords right now. Most are running on slow WordPress installations, lacking proper schema markup, and not structured to capture county-wide search demand. A properly built site breaks into this market fast.
We build on Astro, which produces 99+ PageSpeed scores as a baseline. That performance advantage over a typical Edinburg competitor site directly translates into better rankings and higher conversion rates — particularly on mobile, where most Edinburg searches happen.
✓
Professional services trust signals built in
Credentials, schema markup for attorneys and healthcare providers, review integration — the signals that convert a county-seat professional services search into a call.
✓
County seat = county-wide search demand
Edinburg attracts searches from across all of Hidalgo County. We build page architecture to capture those cross-city searches — not just in-city traffic.
✓
UTRGV-adjacent opportunity for the right businesses
Students, faculty, and staff represent a distinct, high-frequency search segment. We build for this audience when it's relevant to your business.
What's included in every Edinburg web design project
No add-on fees for the basics. Every site ships with the full stack.
Performance & technical foundation
- 99+ Google PageSpeed / Lighthouse score
- Sub-1-second load time on mobile and desktop
- Core Web Vitals optimized (LCP, INP, CLS)
- Secure HTTPS with SSL certificate
- Clean, crawlable HTML — no page builder bloat
- Automatic sitemap generation
Local SEO built in from day one
- LocalBusiness schema with Edinburg / Hidalgo County service area
- Professional service schema (attorney, medical, financial)
- City-specific pages for every RGV market you serve
- Title tags targeting Edinburg and county seat keywords
- Google Search Console setup and sitemap submission
- GBP website link updated at launch
How we build Edinburg business websites
A clear process — built for professional services and the Hidalgo County market.
01
Discovery Call
We start by understanding your Edinburg business — your services, whether you target the UTRGV corridor or general Hidalgo County market, your competitors, and what your website needs to do for you.
02
Site Architecture & Keyword Map
We map the full page structure before design begins — based on how Edinburg customers search, what county seat terms matter, and whether university-adjacent content is relevant to your business.
03
Design Mockup
Full desktop and mobile design mockup for your review before any code is written. Professional services sites get specific trust-signal treatment: credentials, awards, years of experience — built into the design.
04
Build & Content Integration
We build the site and integrate your content, photos, and business information. Every page is optimized for Edinburg and Hidalgo County search as it's built.
05
Testing & Launch
Full device and browser testing. PageSpeed audited, schema validated, forms tested. DNS migration handled. Professional services sites get extra review on schema markup for their category.
06
Post-Launch Foundation
Google Search Console setup, sitemap submission, GBP link updated, 30-day indexing monitoring. We make sure your Edinburg rankings build properly from launch.
Client Results
RGV businesses getting real results
Real clients, real outcomes. No made-up metrics.
The website they built loads in under a second and looks better than anything in our industry. But more importantly — it actually shows up when people search for car repair in Brownsville. Our Google traffic doubled in the first month.
2× Google traffic in first month
Summer is our busiest season and we were losing jobs to competitors who showed up on Google and we didn't. RankRGV fixed that. We're now in the top 3 for 'AC repair Mission TX' heading into this summer. Game changer.
Top 3 Map Pack for AC repair Mission TX
I was skeptical about digital marketing — but RankRGV showed me exactly which searches my clients were using and built pages targeting every single one. We now rank #1 for 'personal injury attorney Edinburg.' Worth every dollar.
Ranking #1 for primary keyword
I had a website but nobody could find it. RankRGV built out our McAllen and Edinburg pages, cleaned up our Google Business Profile, and within 60 days we were getting calls from Google Maps. First time ever.
First Google Maps calls in 60 days
We switched from a national marketing company that never understood the RGV market. RankRGV is local — they knew exactly what Harlingen patients search for. Our new patient inquiries from Google went up 4× in three months.
4× new patient inquiries from Google
Also building websites for these RGV cities
Edinburg web design questions answered
What makes a good website for an Edinburg professional services business?
Trust signals and speed. Edinburg's professional services market — attorneys, CPAs, healthcare providers, financial advisors — competes on credibility first. A slow, outdated site undermines the trust you've built everywhere else. We build sites that load fast (99+ PageSpeed), present your credentials clearly, and are structured to rank for the specific searches Edinburg professionals' clients make. Schema markup for professional services is included as standard.
Does UTRGV affect how I should build my Edinburg website?
Yes, if you serve the UTRGV market. Students, faculty, and staff have different search behaviors and price sensitivities than the general Edinburg residential market. For businesses near the university — tutoring, housing, food, professional services — we build content that speaks to both audiences without diluting your positioning. If UTRGV isn't relevant to your customer base, we don't force it.
How much does a professional website cost for an Edinburg business?
Most Edinburg business websites run $2,000–$5,000 for a properly built site. We build on Astro — not WordPress — which means 99+ PageSpeed scores and significantly better rankings than the average Edinburg site. Professional services firms sometimes invest more for additional pages (practice area pages, team bios, resource sections). We give you a clear number upfront — no hourly billing, no surprise fees.
Will a new website help me rank for Edinburg county seat searches?
Edinburg's county seat status means it attracts searches from across all of Hidalgo County — not just within city limits. A site with the right Edinburg keyword targeting, proper schema, and dedicated service-area pages will capture county-wide searches that come to Edinburg as the commercial and governmental hub. We build the page architecture to take advantage of this.
How long does an Edinburg website build take?
4–6 weeks for a standard business site. Professional services sites with multiple practice areas or team pages can run 6–8 weeks. The biggest timeline variable is content delivery — your logo, photos, service descriptions, and bios. We provide content checklists early so nothing holds up the build. You see a full design mockup before any code is written.
Do you use WordPress for Edinburg websites?
No. We build on Astro — a modern static site framework that produces sites scoring 99+ on Google PageSpeed out of the box. WordPress with plugins typically scores 40–65. That performance gap directly affects your Google rankings and your conversion rate. If you need a CMS for blog content, we can add one without sacrificing performance. But for most Edinburg business sites, static is faster, more secure, and better-ranking.
Let's build an Edinburg website that earns trust and ranks on Google
15-minute call and we'll audit your current site and show you exactly what it's missing — or get a free written audit.